Analytic Partners has acquired Analyx, a marketing analytics software and services company with a focus on Germany and ...

Integral Ad Science (IAS) has launch its AI-driven Total Media Performance (TMP) solution. By combining media quality and ...

Coca‑Cola Australia's Kings Cross billboard is celebrating its 50th Anniversary with a makeover and a collection of "Meet me ...

Two major advertising industry bodies have questioned the effectiveness of the South Australian government’s ban on ...

Family films delivered a 13% lift in cinema admissions to 13.36 million across the December festive quarter in Australia. The ...

Family films fuelled the Australian cinema festive season, delivering 13.36 million admissions across the December quarter.

Meta is ending fact checking, previously heralded as fighting the spread of misinformation, in a move aligning with the ...

Could our constant scrutiny be making marketers more hesitant to embrace bold ideas? Are we, as insiders, so hyper-focused on ...

The 2025 market is looking stronger and more stable than 2024, according to the recruiters. While the beginning of 2024 ...

The Australian advertising market will grow 3.8% in 2025, according to dentsu. GroupM sees ad spend up 3.7% in 2025, from 2.2 ...

First up, AI is flipping traditional search on its head. Instead of searching for choices and options, people now want ...

Consulting-led digital marketing agency Orange Line has appointed Brian Collins head of growth to lead a global expansion, ...